Pricing

The whole department, one subscription

One department, two sizes. Choose the plan that fits the work.

Start for $9. A full week of Layers with 1,000 credits, enough to get real content made and posted.
ProMost popular
$9first week
1,000 credits to start. Stop before day 7 and $9 is all you pay.
Stay and it is $49/mo with 5,000 credits, and your $9 comes off the first month.
Start for $9
  • Content generation
  • Trend & competitor research
  • Code-aware marketing automation
  • Scheduled organic posting
  • Agentic paid media (Apple/Meta/TikTok)
  • Managed social distribution
  • Managed UGC programs (add-on)
  • API access & webhooks
  • 3 brand projects
  • 3 seats
Ultra
$199/mo
25,000 credits/mo
Get started
  • Everything in Pro
  • Over 20% more credits per dollar than Pro
  • Unlimited agentic paid media
  • Unlimited managed social
  • Custom brand-voice training
  • SSO / SLA / audit logs
  • Unlimited projects & seats

Why Layers?

Plenty of tools generate content, and a few will run creators for you. A department is different: every function feeds the next, so what ships gets measured, what's measured shapes strategy, and strategy decides what ships next.

What a department needsPoint toolsLayers

Content generation

Slideshows, video, and posts, generated from what's trending

Social publishing

Scheduled to your accounts on a steady cadence

UGC and creators

Creator content sourced, briefed, and managed

Community engagement

Comment replies in your brand voice, on every post

Strategy

A tested plan that adapts as results come in, not a blank calendar

The feedback loop

Every post measured, and the next one sharper for it

Self-improving loops

Channels that compound instead of campaigns that end

Paid media

Winning organic recycled into ads, optimized to installs

Revenue attribution

The SDK ties reach back to installs and revenue

Point tools fill a feed · A department moves the number

Frequently asked questions

What is Layers?

Layers runs your marketing as a team of expert AI agents coordinated by Elle: social content, paid media, UGC, and measurement, end to end. You set the goal; the department moves it.

What do I get for $9?

Your first week of Pro with 1,000 credits. Stop before day 7 and $9 is all you pay. Stay, and Pro is $49 a month with your $9 taken off the first month.

How are the plans different?

Pro runs organic content, agentic paid media, managed social distribution and API access across three brand projects. Managed UGC runs on any plan as a paid add-on, funded from your wallet. Ultra removes the limits and adds custom brand-voice training and enterprise controls.

What do credits cover?

Credits meter the work agents do: generating content, running campaigns, producing creative. Every plan includes a monthly allowance, and Ultra provides over 20% more credits per dollar than Pro.

Do agents post or spend money without my approval?

No. Nothing ships without your say-so, and you can steer from a high level ("launch this campaign") down to the details ("change this headline").

Can I change plans or cancel?

Anytime, in a couple of clicks. Upgrade, downgrade, switch between monthly and annual, or cancel and you won't be charged again.

Can I use Layers programmatically?

Yes. Layers exposes a public API and an MCP server, so you or your own agent can run marketing without touching the UI. See the Agents page for details.

What if I need help?

Support is available around the clock in the in-app chat. Elle resolves most issues on the spot, and anything Elle can't fix gets auto-escalated to a real human.

Start for $9

A full week with 1,000 credits. Stop before day 7 and that is all you pay. Stay, and the $9 comes off your first month of Pro.